How we use it
- Form submission routing to CRM or email tools
- New post or page triggers for marketing workflows
- User registration and membership automation
- E-commerce order data sync with marketing platforms
- Content publishing notifications and distribution
WordPress is the CMS that powers a large portion of the web, and for many of our clients it’s the place where leads first make contact — through a form, a landing page, or a content download. Our WordPress work is about making sure those interactions connect reliably to the rest of the marketing stack.
Why we work with WordPress
WordPress’s flexibility means it’s used in a huge variety of ways: simple brochure sites, complex membership platforms, WooCommerce stores, and everything in between. Whatever the setup, the question we’re usually answering is the same: when something happens on the website, how does the right information get to the right place?
What we build with it
Common WordPress integrations include form submission workflows that route leads to a CRM and trigger an email sequence, WooCommerce order data sync with marketing automation tools for post-purchase journeys, and user registration automations that add new members to the appropriate lists and sequences. We also build notification workflows that alert the right team members when specific content is published or when high-value actions are taken on the site.
Plugins and tools we use
We work with popular WordPress form plugins (Gravity Forms, WPForms, Contact Form 7) and connect them via native integrations, Zapier, or Make. For more complex requirements, we use the WordPress REST API to build reliable custom integrations.
Working with WordPress in your stack?
Let's talk about what's possible when it's properly connected to the rest of your tools.